What got you here won’t get you there
This idea is captured well in Marshall Goldsmith’s well-known phrase: “What got you here won’t get you there.”
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I’m constantly hearing about Fractional marketing but how can it help me?
Fractional marketing gives businesses access to experienced marketing leadership and creative know-how but without the full-time cost.
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Your marketing strategy – the key to success
In today’s ever-evolving business landscape, a well-thought-out marketing strategy is more important than ever. Many businesses, particularly small and medium-sized ones, dive into marketing activities without a clear plan, assuming they can “figure it out as they go.”
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Rebuilding business with kindness: Lessons from Mary Portas
In her book Rebuild: How to Thrive in the New Kindness Economy, released shortly after the Covid-19 pandemic, Mary Portas offers her insights on what success looks like in the modern business world.
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Why the best ideas come from diverse thinking – Rebel Ideas by Matthew Syed
In a world that often prizes individual brilliance, Matthew Syed’s Rebel Ideas offers a refreshing view, that true innovation, resilience and insight are born not from lone geniuses, but from diverse thinking.
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The benefits of using a fractional marketing director
A fractional marketing director, is an increasingly popular solution for businesses seeking senior marketing expertise without the commitment or cost of a full-time hire.
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